The Annick Goutal flagship store located in the heart of Paris, close to the famous Place Vendome, has been completely renovated.
It is the architecture agency called 4BI & Associés that had the mission to revamp this emblematic boutique. We worked closely with them to do all the lighting.
By going against the minimalist trend, the decoration was imagined around a huge “hybrid” organ of 7 meters high, composed of transparent cylinders to showcase the perfumes.
LED spotlights to illuminate each cylinder were installed on both sides, and lighting scenarios were programmed to highlight the products according to the time of day.
If you go rue de Castiglione in Paris, we advise you to stop at number 14 and enter the shop, the result is stunning!
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